PRIVACY
Privacy Policy
Effective Date: 19 September 2026
Last Updated: 19 September 2026
LeadCheng International (“LeadCheng”, “we”, “us” or “our”) respects your privacy and is committed to handling personal data responsibly and transparently.
This Privacy Policy explains how we collect, use, disclose, protect and otherwise process personal data when you visit our website, contact us, submit a business enquiry or otherwise interact with us through this website.
This website is operated for business and corporate communication purposes by LeadCheng International, based in Hanoi, Vietnam.
1. Information We Collect
We may collect information that you provide directly to us when you submit a contact form or communicate with us.
This may include:
- your name;
- company or organisation;
- job title;
- email address;
- telephone number, WhatsApp or WeChat contact details;
- country or region;
- the type of enquiry;
- the content of your message; and
- any other information you voluntarily provide to us.
Some fields are required so that we can understand and respond to your enquiry. Other fields are optional.
Please do not submit sensitive personal data unless it is genuinely necessary for your enquiry.
2. Information Collected Automatically
When you visit our website, certain technical information may be processed automatically by our website infrastructure, hosting providers or security providers.
This may include information such as:
- IP address;
- browser and device information;
- operating system;
- requested pages;
- date and time of requests; and
- technical or security logs.
We use this information only as reasonably necessary to operate, secure, troubleshoot and maintain the website.
3. How We Use Personal Data
We may use personal data to:
- respond to enquiries and requests;
- communicate with prospective clients, partners, suppliers, organisations and other business contacts;
- evaluate potential business, trade, sales, consulting, marketing or media cooperation;
- provide information about our services where requested;
- manage and maintain business communications;
- operate, protect and improve our website;
- prevent misuse, spam, fraud or security incidents; and
- comply with applicable legal and regulatory obligations.
We do not use information submitted through the contact form for unrelated automated profiling or behavioural advertising.
4. Consent and Contact Form
Where consent is required by applicable law, we process personal data on the basis of the consent that you provide.
Before submitting our contact form, you are required to confirm that you have read this Privacy Policy and agree to the processing of the information you submit for the purpose of responding to and managing your enquiry.
You may contact us if you wish to withdraw consent or exercise your privacy rights. Withdrawal of consent does not affect processing already lawfully carried out before withdrawal and may be subject to applicable legal requirements.
5. Cookies and Similar Technologies
Our website may use a functional cookie named:
preferred_locale
This cookie is used to remember your selected website language so that we can provide a consistent browsing experience.
It is not used for advertising or behavioural profiling.
Hosting or security providers may also use strictly necessary technical mechanisms or cookies where required to operate or protect the website.
At the time this Privacy Policy is published, LeadCheng does not intentionally use advertising cookies or third-party advertising tracking pixels on this website.
If we introduce analytics, advertising technologies or other non-essential tracking in the future, this Privacy Policy and, where required, our consent mechanisms will be updated accordingly.
6. How We Share Personal Data
We do not sell personal data.
We may disclose or make personal data available only where reasonably necessary to:
- members of our team who need the information to respond to or manage your enquiry;
- email, hosting, infrastructure and security service providers supporting the operation of this website;
- professional advisers where reasonably necessary;
- governmental, regulatory, judicial or law-enforcement authorities where required by applicable law; or
- other parties where you have authorised the disclosure or where the disclosure is otherwise permitted by law.
Service providers are expected to process information only for legitimate service purposes and subject to appropriate confidentiality and security arrangements.
7. Email and Business Enquiries
Information submitted through our website contact form may be transmitted through our email infrastructure and delivered to:
We use this information to review and respond to your enquiry and to conduct relevant follow-up business communications.
Please remember that email transmission cannot be guaranteed to be completely secure. Avoid including unnecessary sensitive personal information in your message.
8. International Data Processing
LeadCheng operates in an international business environment.
Some technology, hosting, email, infrastructure or service providers used by us may process or store data in jurisdictions outside Vietnam or outside the country in which you are located.
Where cross-border processing occurs, we take reasonable measures and, where applicable, steps required by applicable data protection law to protect personal data.
9. Data Retention
We retain personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy, including responding to enquiries, maintaining appropriate business records and complying with legal, regulatory or dispute-resolution requirements.
The appropriate retention period may vary depending on the nature of the enquiry, the resulting business relationship and applicable legal obligations.
When personal data is no longer reasonably required, we will take appropriate steps to delete, anonymise or otherwise cease processing it, subject to applicable law.
10. Data Security
We use reasonable organisational and technical measures designed to protect personal data against unauthorised access, disclosure, alteration, loss or misuse.
These measures may include server-side processing, access controls, secure environment variables, input validation, anti-spam controls and encrypted network communications where supported by our infrastructure.
No method of electronic transmission or storage can be guaranteed to be completely secure.
11. Your Privacy Rights
Subject to applicable law, you may have rights in relation to your personal data, including the right to:
- be informed about how your personal data is processed;
- consent to or refuse certain processing and withdraw consent;
- access your personal data;
- request correction of inaccurate personal data;
- request that personal data be provided, deleted or its processing restricted;
- object to certain processing;
- make a complaint or seek other remedies available under applicable law; and
- request appropriate measures to protect your personal data.
To exercise a privacy right, please contact us at:
We may need to verify your identity before responding to a request.
Certain requests may be limited where retention or processing is required or permitted by applicable law or where the rights of other persons must also be protected.
12. Children's Privacy
This website is intended primarily for business and corporate audiences and is not designed or directed specifically at children.
We do not knowingly request children to submit personal information through our business enquiry form.
If you believe that a child has provided personal data to us inappropriately, please contact us.
13. Third-Party Websites and Services
Our website may contain links to third-party websites, social media platforms or other external services.
Those third parties operate under their own privacy policies and practices. LeadCheng is not responsible for the privacy practices of third-party websites that we do not control.
We encourage you to review the applicable privacy information before providing personal data to a third party.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our website, services, technologies, business practices or applicable legal requirements.
When we make material updates, we will update the “Last Updated” date displayed at the top of this page.
15. Contact Us
For questions about this Privacy Policy or requests relating to your personal data, please contact:
LeadCheng International Hanoi, Vietnam
Email: info@leadcgroup.com
